Blogging Basics: Events to Increase Traffic

As a mom blogger who does reviews and giveaways, I have found one of the best ways to get some “new blood” on my blog is to have an event.  If you have been a reader for a while, then you might remember my Back 2 School Blog Bash, my Spooktacular Soiree, my Holiday Gift Guides, or my New Year’s Resolutions Event.

My views, readers, and subscribers increased 10-fold during each event.

What type of event can you do to help out your blog?

  • Giveaway Event
  • Gift Guides
  • How Tos
  • Blog Hop
  • Interviews

Why Do An Event?

  • Links In
  • More Traffic
  • Long time of specific posts are loved by Google
  • They are fun!

Note:  blog events can be VERY time consuming.  My very first one just about killed me.  (I had 30 days of giveaways and over 40 companies involved!) LOL!  I suggest starting with a week-long event and after getting better at it, expanding to a longer event.  Also, be sure your event has to do with your blog.

Have fun and let me know how it goes!  Oh, by the way, I am planning a NEW event for April.  I will be expanding on the Blogging Basics Series to include your entire Home Office!  As usual, I will have guest posters, reviews, and giveaways all geared towards the home office theme.  Excited?  Me too!

P.S. Today is my Anniversary!  I have been married to my wonderful husband for 11 years!

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  1. one cluttered brain says

    Wow. Sounds busy. But totally worth it.
    now if I could just get the emails in my box that would allow me to host an event.

    Still trying to get some of my followers to UPGRADE their browser so they can see my blog.

    IE does NOT like my blog.
    Just change I say.
    Google Chrome is better. Mozilla is even good.
    Just not IE.
    Can you see my blog even?
    .-= one cluttered brain´s last blog ..Triple Book Launch Party! *I wish I could go.* =-.

    • Kelli says

      @one cluttered brain,
      LOVE IT! :-)

      I can see your blog just fine (but I have Google Chrome). Although, I was able to see it when I had IE8… maybe they need to upgrade?

  2. Melissa says

    I agree that blog events can bring in a lot of traffic, and that they take a lot of time and work!

    Happy anniversary!
    .-= Melissa´s last blog ..Bluegala Party Dress Giveaway =-.

    • Kelli says

      Clicked your commentluv link and got sucked in. Man, they have some beautiful dresses. :-)

      But, the events are kind like childbirth. after a little bit you only remember the good parts. :-)

      Thanks for the anniversary wishes. :-)

  3. Heather @ Marine Corps Nomads says

    Happy Anniversary!!!

    I’m doing a gluten free month-long blog event right now. It’s fun, but I didn’t realize how much work went into it.

    I moved my blog to self-hosted wp shortly before the event, so I don’t know that I’m getting nearly as much traffic as I would have prior to the move. I’m still building up the numbers…
    .-= Heather @ Marine Corps Nomads´s last blog ..Tropical Traditions Coconut Oil Giveaway =-.

    • Kelli says

      @Heather @ Marine Corps Nomads,

      Oh yeah, it is a TON of work. :-) Congrats on the move and good luck. :-)

  4. Lindsay says

    Wow! 30 days with 40 companies?! That does sound over-whelming!

    Happy Anniversary! :)
    .-= Lindsay´s last blog ..Artistry in Motion Ad =-.

    • Kelli says


      Yep, 30 days with OVER 40 companies. LOL! It was overwhelming, but also really fun! :-)

  5. Marj M. says

    Happy Anniversary. Go celebrate girl, your hubs needs a night out too.
    .-= Marj M.´s last blog ..Comfort Food Day. =-.

    • Kelli says

      @Marj M., I am home and have a VERY full inbox. Plus, a to do list a mile log… at least! :-) Thanks for the well wishes.

  6. Randa @ The Bewitchin' Kitchen says

    I am so excited for your event! Also, Happy Anniversary!
    .-= Randa @ The Bewitchin’ Kitchen´s last blog ..Pork Stir Fry With Garlic Broccoli =-.

    • Kelli says

      @Randa @ The Bewitchin’ Kitchen,

      I am excited, too! I have some neat things lined up… counting down the days until April. LOL!

  7. Stacie says

    Happy Anniversary!!

    I agree that events are fun but tonnes of work!!
    .-= Stacie´s last blog ..Giveaways Ending Tomorrow =-.

    • Kelli says


      Thanks for the Anniversary wishes. We ended up going out to eat, but we had a good time in LA. :-)

  8. Jenna @ Newlyweds says

    Great tip, I’ve had a few events on my blog, but I think I am about to start a new one.
    .-= Jenna @ Newlyweds´s last blog ..Becoming Sarah Interview =-.

  9. Activities For Kids says

    Hi Kelli, good luck with the event and Happy Anniversary! I think the best thing in that kind of events is that you can Spread the blog for new readers.
    .-= Activities For Kids´s last blog ..Kids Holiday Activities – Purim =-.

    • Kelli says

      @Activities For Kids,

      Yes, events like that definitely help to get the word out about your blog. :-)

  10. Crystal says

    30 days of giveaways?? Did you get ANY sleep?

    Excited to see what is to come in April.

    As always great blogging pointers. You’re awesome!

    Happy Anniversary!

  11. Callista says

    Happy Anniversary!

    Thanks for the hints. I like doing blog events but I guess I’m not well known enough as I don’t get many sponsors. I look forward to your next event!
    .-= Callista´s last blog ..Tales of a Part-Time Lunch Aide =-.

    • Kelli says


      I spent 3 months contacting EVERYONE for my first event. I also SAVE every contact I ever have with any company. When I do an event, I go to my contacts FIRST, then start researching other companies and begin contacting.

      Good luck!

    • Kelli says

      @Karen R,

      Thanks for the anniversary wishes. :-) 11 years… it is hard to believe sometimes. :-)

  12. Amy says

    Aw! Congrats on the anniversary! Thanks for the tips.
    .-= Amy´s last blog ..Weigh-In – Week 9 =-.

  13. Stephanie says

    Happy Anniversary!!! Thanks for the tips
    .-= Stephanie´s last blog ..I Have Entered The World Of The BlackBerry =-.

  14. Annie @ Mama Dweeb says

    Congrats on your anniversary! Yes, blog events sure are awesome, fun and Time Consuming! It turned my blog around but wore me out too.

    You are really great at blogging for SEO btw I have seen you write some really useful blog posts lately :)

    I can’t wait for your event! I love home office things!
    .-= Annie @ Mama Dweeb´s last blog ..Mommy and Me Monday! Fun with Photo Booth =-.

    • Kelli says

      @Annie @ Mama Dweeb,

      Thanks Annie! I just love events, but sometimes I wonder if I am really very smart. LOL!

      Wow, thanks for your compliments to my writings. :-)

  15. Debi says

    I’ve followed your advice on building my blog and haven’t stopped to THANK YOU!
    So – thank you for giving such helpful tips. I pass them on regularly.

  16. says

    Interesting. The more I read about how blogs work, the more amazed I get that bloggers have the time and energy to blog, manage giveaways and take care of life and living…

    mtdoonmeister at gmail dot com

  17. Hannah @ eat, drink and save money says

    I just found your blog! It’s awesome. I am originally from Fairhope and saw that you are on the coast of Alabama, we must have been close. I live in St. Pete Fl now, but will always love the Bama coast!

  18. grant says

    Traffic is very important to a website. How to get more traffic is the key problem that most blogger must resolve. Events is a good idea. Thanks for sharing.